Saturday, September 20, 2014

The Emerging Economies and International Business: MNCs in Industrial Economies

The Emerging Economies and International Business: MNCs in Industrial Economies 


     How may multinational corporations located in advanced industrial economies manage effectively the challenges and opportunities arising from large institutional/cultural distance from emerging economies? 


Key issues for assignment:

  • Clear outline of what institutional distance is and how it affects MNC’s activities in EEs that are institutional distant from home base of MNCs
  • Discussion of the challenges and opportunities that arise from institutional distance – based on theory and evidence
  • Discussion on how MNCs can manage effectively the key issues raised by institutional distance 
  • Conclusion that summarizes key issues connected to institutional distance and how they can be managed effectively 


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